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How to Draw Relevant Observations From CDI and FSI

This infographic walks you through a data example for using Category Development Index (CDI) and Fair Share Index (FSI)

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Learn how to use Category Development and Fair Share Index measures.

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Who is CMKG?

We are Category Management Knowledge Group — a passionate, motivated organization of category management experts and educators who share a single ideal: To educate, learn, and inspire excellence in category management to help you meet your short- and long-term career goals.